# Product Image Requirements

High-quality product imagery is essential for successful product launches and optimal presentation on ABOUT YOU. Please review the image guidelines that are presented below carefully. Non-compliance with these requirements will result in an increase of 1.0 percentage point to your Annual Percentage Rate (APR), as detailed in Annex D of your contract. 

## Understanding Image Compliance

We understand that achieving full compliance can sometimes be challenging. It's important to differentiate between images that will be accepted with an exception (and incur the APR increase) and those that will be prohibited entirely (find reasons below), which will prevent your product from going live.

## General Image Requirements

To meet the minimum requirements, an apparel item must have **at least** one **1st bust view** and one **1st model view (cropped)**. Overall, we recommend providing 1-2 bust images, 2-4 model images, and 1-2 detail images.

#### 1st bust image

* Is used as the first view in our shop (customer can select)
* Must be photographed frontally
* Shot on a mannequin/bust and exempted
* Must have a plain transparent or white background (mandatory for online marketing measures)

<figure><img src="https://2370659135-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FY8oZ3Vo4FI5q8bX0AiSf%2Fuploads%2FnDFA8ec5gIifWIQNVmSv%2FScreenshot%202025-01-13%20at%2018.42.24.png?alt=media&#x26;token=06cb6dde-ee6c-48dc-aa56-bf087b7badab" alt="" width="188"><figcaption></figcaption></figure>

#### 1st model image

* Is used as the first view in our shop (customer can select)
* Must be cropped (focus on product)
* Important for product presentation → better sales through better recognisability
* Model images are not required for shoes, accessories, kids assortment and home & living

<figure><img src="https://2370659135-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FY8oZ3Vo4FI5q8bX0AiSf%2Fuploads%2FXFb3i3wAF8ucS3r9SsMf%2FScreenshot%202025-01-13%20at%2018.43.16.png?alt=media&#x26;token=e3660195-b046-4990-8587-e55fbc4ebddc" alt="" width="188"><figcaption></figcaption></figure>

***

## Image Format

Model images and (uncropped) bust shots **must always** be **3:4** (upright) in order to be displayed correctly.

If the 1st bust image has a white or transparent background, the format will be automatically adapted to our shop definition.

#### File format

**JPEG:** For images with white or grey background, maximum file size 2 MB

**PNG:** For images with transparent background, maximum file size 4 MB

Format of 3:4, min. 1125 x 1500 px.

***

## Background

#### Model Images

For **model images** a **bright grey** is ideal, which is created directly by the corresponding light settings during the shooting and thus transports a light three-dimensionality. Backgrounds with strong colour variations are not permitted.

#### Bust Images

For bust images we require a white or transparent background and the background must be plain. ABOUT YOU will adjust the background in the shop automatically to light grey.

Please adhere to the following specifications:

* **RGB:** 244 / 244 / 245
* **Hexa-Code:** #F4F4F5

***

## Bust View

**Bust images** must meet the following requirements:

* Min. **1125 x 1500 px** (3:4 format)
* Product must be shown from the **front**
* Shot on a **mannequin / bust** and **exempted**
* **Cropped** with **white or transparent** background

The article will be automatically be displayed in the maximum size (taking the grey protective frame on the left into account) and in the middle of the shop tile.

<figure><img src="https://2370659135-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FY8oZ3Vo4FI5q8bX0AiSf%2Fuploads%2FEEKHBTeyJft5a1a67XuZ%2FScreenshot%202025-01-13%20at%2018.45.37.png?alt=media&#x26;token=7f3a5bd4-641c-4fdb-8145-74280ea45d46" alt="" width="188"><figcaption></figcaption></figure>

***

## Model Image

**Model images** must meet the following requirements:

* A plain **light grey background**, alternatively white

  or transparent
* Min. **1125 x 1500 px** (**3:4** format)
* For the **1st model view**, display the product **without**

  **cutting the textile**
* For the **1st model view**, ensure that the product is

  facing the front without any extreme cuts of the

  model

For the background, please adhere to the following specifications:

* **RGB:** 244 / 244 / 245
* **Hexa-Code:** #F4F4F5

<figure><img src="https://2370659135-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FY8oZ3Vo4FI5q8bX0AiSf%2Fuploads%2FyFhs8aPnqOHPLb6xHJjm%2FScreenshot%202025-01-13%20at%2018.46.41.png?alt=media&#x26;token=e8aa4264-bd52-4bb0-a1b8-e9ca1d998752" alt="" width="188"><figcaption></figcaption></figure>

***

## Allowed Exceptions (APR Increase Applies)

The following scenarios are considered exceptions to our standard image requirements. While these images will be accepted and your product can go live, they will lead to the 1.0 percentage point increase to your APR.

1. **First View Exception:** You may provide only one initial image, either the 1st bust view or the 1st model view.&#x20;
2. **Background Exception:**&#x20;
   1. Model View: If both first view images (bust and model) are provided, model images may feature a "moody" or "scenic" background. Otherwise, if only one type of image view is provided, model image backgrounds must be plain white or transparent.&#x20;
   2. Bust View: Must always have a plain white or transparent background.&#x20;
3. **3:4 Format Exception:** Based on our standard requirements, the format should be 3:4. A different image format will be accepted only if it appears correct after automated cropping and does not cause image blocking.\*&#x20;
   1. \*Our standard requirement is 3:4 format, because it ensures proper automatic cropping and display across our systems.&#x20;
4. **Shoes and Caps Direction Exception:** Our standard requirement is for images of left shoes to be 30° or angled to the left. However, images of right shoes and caps pointing to the right will also be accepted.

***

## Prohibited Images (Launch Stoppers)

The following types of non-compliant images will not be accepted under any circumstances and will prevent your product from going live:

1. Bust view images that lack a plain white or transparent background.&#x20;
2. Images with quality below 1125 x 1500 pixels.&#x20;
3. Incorrect shoe and cap rotation/direction, including top-down views or photos showing only the inner side of the shoe (e.g., a left shoe pointing to the right).&#x20;
4. Image formats that deviate from the 3:4 ratio and result in image blocking due to incorrect appearance after automated cropping.

<mark style="background-color:orange;">**! Important Note**</mark>

<mark style="background-color:orange;">If your images are rejected and do not qualify for an exception, your product will</mark> <mark style="background-color:orange;"></mark><mark style="background-color:orange;">**not go live**</mark><mark style="background-color:orange;">, and you will</mark> <mark style="background-color:orange;"></mark><mark style="background-color:orange;">**not be charged**</mark> <mark style="background-color:orange;"></mark><mark style="background-color:orange;">for it. Charges will only apply if your product is live on our platform and its images are found to be non-compliant with our requirements.</mark>

***

## Download our Content & Styleguide & Image Requirements

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